Digitize Everything

The expectation for a fully omnichannel and aligned customer experience (CX) is no longer limited to larger companies with significant budgets. In fact, every customer across all industries now anticipates a seamless CX across multiple channels. Surprisingly, only 10% of companies provide their customers with a genuinely "omnichannel" experience. It's important to note that the terms "digital customer experience" and "customer experience" are increasingly becoming aligned, despite having different meanings.